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Floyd

The Role of Typography in Branding

The goal for any brand is to create an experience which resonates with customers emotionally so that they keep coming back to your product time and time again. Designing compelling branding is now more important than ever. Branding is made…

How Colour Affects your brand

Colour is a vital part of building out your brand personality as it has the ability to convey message and meaning without words. Remember though, branding is the sum of a few different components: logo, typography, texture, imagery, tone of…

What is Branding?

Social Media Management
First things first. When creating the branding for your startup it’s important to remember what branding is exactly. In short, it’s more than just a logo, (don’t “make it bigger”). It’s the sum experience of every touch point your customer…

Muizenberg – A different world

Muizenberg Architecture
[vc_row][vc_column][vc_single_image image=”4545″ img_size=”full” alignment=”center”][vc_column_text]Muizenberg, Cape Town. A super relaxed coastal village 23km South of Cape Town. Like nothing else in South Africa, the architecture and culture seem to have merged and morphed over time, creating relics of time past, as if…

Sea Creatures Illustrations

Illustration work done for “Ted X SeaPoint”. Stickers were designed to create awareness for the upcoming TedX Talks focussing on marine biology. The talks were held in Cape Town. Playing with the words, we came up with four different sea…